Here is the website give it a try for yourself:http://www.hm.com/gb/dressingroom/
Here are a few examples of the innovation in use:
The models start out in their underwear
|The process of designing the look|
Lastly, this is the screen you see.
To the left hand side is all the different peices of clothing to chose from (e.g. shirts, tops, shorts etc.) and on the left hand side is the items within those sections which you can search through to find the item which you like! Aswell as the model being in the middle of the screen it also shows the price of each item used then the total of how much they come to, this allows you see the overall cost of your look!
|Screen image of what you see!|
I understand that this blog is a bit different to others but what a great idea hey! Being able to see your clothes on, before you buy them! Lets you see how things fit and how the match with others! I know from my opinion I always want to see how they fit as when you buy online you just see them laid out on a table but seeing them on somebody is brilliant! Fantastic idea, really hope others follow in their footsteps with this one!
Hope you enjoyed this. Have a go yourself the link is at the top of the blog!